The Good Guys Company
From Complexity to Championship
A Swiss management consultancy for investment managers across EMEA. We transform complexity into competitive advantage — guiding the journey from struggle to leadership.
Act I
The weight of complexity.
Act II
Choosing a different path.
Act III
Building what lasts.
Act IV
Performing at your peak.
Act V
Leading from the front.
Act VI
Your partner in championship.
Investment Managers
Who We Serve
Project Management · Cost Reduction · Revenue Growth · Scalability · Operations Re-design · Digital Strategy
Solutions
For Investment Managers of All Sizes
Large
- Organizational and technology strategy
- Expert solutions
- Provider selection
AUM 100bn - 1,000bn
Medium
- Legal entity transformation
- Front-to-back transformation
- M&A advice
AUM 1 - 100bn
Small
- FINMA license
- Lean operating model
- Outsourced COO / Risk / Compliance
- Fund launch
AUM 0 - 1bn
About
Curious People, Real Partnerships
The Good Guys Company is made of curious people who have worked across a vast range of disciplines on the buy-side. The common denominator is a love for problem-solving and a strong belief in the power of partnership.
Based in Switzerland, the team works with buy-side investment managers, technology and service providers across EMEA.
Meet The TeamGood Customer Experience
"With TGGC, we gained more than just top-notch consultancy — we unlocked access to the Asset Management ecosystem."
CEO
Long-only EQ, AI-based quant strategies
"Consultant in the Asset Management industry great at combining strategy and realistic implementation."
CIO
Long-only Multiasset
"More than other consultants in the industry. Very focused on mission and objective."
CEO
Private Markets Manager
Get In Touch
Begin Your Transformation
Whether you're launching, scaling, or transforming — we'd like to hear from you.




